The Virtual Copywriter
Recent posts
Do I need a LinkedIn Profile if I Have a Resume?March 28, 2023
Can you hire an obituary writer?February 22, 2023
How do you write about your authentic self?January 26, 2023
Should you hire a blog ghostwriter?
Hiring a ghostwriter for a business blog is incredibly common. Many small business owners do not have the time or skills necessary to write a blog. However, they do have the knowledge base, and working with a ghostwriter will afford them endless beneficial exposure....
Tips for writing unique website content
Unique website content originates in the mind of the business owner or their creative team. Most of us work in our business and don’t give much thought to the exciting aspects of our business, teams, products, or company environment. It is not about being catchy or...
Why your website is important to your sales team
A website plays numerous roles as a part of a company’s marketing and sales teams. Website designers work in conjunction with these two teams to create a vehicle to support the company’s sales and growth goals. We asked Denise Horan, founder, and CEO of Integrated...
What is the difference between a domain name and web hosting?
Our clients ask us almost every day to explain the difference between a domain name and web hosting. We understand it can be confusing for a start-up company already overwhelmed with the process of launching their new business. What is a domain name? Your domain name...
Do you really need a cover letter?
Do you really need a cover letter? You're not going to like this, but the answer is, it depends. In our pandemic, remote interview world, the cover letter controversy is front and center. What is a cover letter? The cover letter is a separate document that you send...
Should you redesign your website or start from scratch?
Are you feeling like it’s time to redesign your website, but you’re not sure if it’s worth the expense vs. starting from scratch? You are not alone. Websites need to be regularly updated and content refreshed, yet does that mean starting from scratch? Why redesign a...
Why do people hire web designers when there are DIY website builders out there?
People hire website designers when there are DIY website builders to create professional and effective websites. Startup companies and solopreneurs often lack the funds and the time to hire a web designer and turn to DIY website builders. The myth that all website...
How can blogging help promote a business?
Blogging can help promote a business, from increasing traffic to the website to engaging and converting new customers. Embracing the thought of blogging can be empowering. Writing about your company offers a unique way to communicate with your customers and prospects...
How do I hire a content writer?
One of the first questions people think of when looking to hire a content writer is, “How do I hire a content writer?” I find it interesting that people can be intimidated by a content writer. You have all the knowledge; content writers are there best to represent...
Top 3 most common blog writing distractions
Sitting in front of your computer or tablet faced with the task of writing a blog post can be challenging. You may be sitting in awkward silence or trying to focus on an office or house full of blog writing distractions. The opportunities to be side-tracked can be...